
In just 12 weeks, move past overwhelm, reclaim your evenings, and lead your business with clarity, backed by the VISSA™ Framework used by hundreds of founders worldwide.
Only 10 spots in our Autumn cohort Launching September 2025. Enrolment is open and closes soon..


The Big Boss Bootcamp is A 12-week transformational online programme, designed to help you reclaim your time, streamline your operations and finally build a business that runs without you being involved in everything.
It’s for service-based business owners who are ready to go from overworked founder to confident CEO without burning out, hiring a huge team, or wasting time on strategies that don’t stick.
Whether you’re making 6 figures but feel like your business is running you...
Or you’ve hit a plateau and can’t scale without cloning yourself...
This is the strategy-backed, system-supported, CEO shift you’ve been waiting for.
You run a service-based business (coach, consultant, creative, agency or professional service)
You’re generating consistent income but feel stuck, stressed or scattered
You’re the bottleneck in your own business and want to finally fix it
You’re tired of DIY-ing your way through systems, automations, and delegation
You’re ready to lead with confidence and make strategic moves—not reactive ones
You’re still in the idea stage and haven’t signed your first few clients
You want someone else to build your business for you without your input
You aren’t ready to invest time and energy into becoming the CEO your business needs
It’s not a course you binge then forget
It’s a strategic, high-touch, done-with-you implementation programme to help you build the structure, systems, and confidence to scale your business without burning out in the process
Weekly live coaching and implementation calls with Daniella Genas BA.MA.MBA - Founder of Be the Boss International
Access to our Boss Builder platform which includes email marketing, funnels, client onboarding, and automation
Templates, SOPs, checklists, and systems to use immediately
A content day photoshoot and branded social media asset bundle
Full access to the VISSA Framework
A private support community for feedback and accountability
Real-time support and strategic guidance tailored to your business
2 to 4 hours per week
Online, high-touch and focused on real implementation
Next cohort launches soon — applications now open
You’ve built a successful service-based business but you’re still too involved in everything
You’ve outgrown your current way of working and know it’s time for proper structure
You’re making money, but systems and strategy have taken a back seat
You want to scale without sacrificing your sanity, values, or personal life


You’re smart and capable, but you’ve become the central cog. Everything passes through you and you’re constantly needed

There’s an app for everything but nothing talks to each other. You waste time switching tabs, chasing tasks, and putting out fires

Everything lives in your head. Your team can’t help you scale if they’re constantly asking you how to do things. Delegation is slow and stressful
These aren’t just annoying — they’re costing you time, money, and energy every single day
But you can change it. Starting now

Being the Founder
Shift your mindset from doer to leader
Reclaim your time and energy
Create space for strategic thinking

Building the Business
Define your vision and strategic objectives
Improve team performance and communication
Lead with clarity and confidence

Building the Systems
Document your core processes
Automate admin, sales and marketing
Use data to make smart decisions quickly
A structured, systemised business model tailored to your goals
Done-with-you process mapping and documentation
Plug-and-play SOPs, automation tools and growth templates
Access to our Boss Builder platform to manage your marketing, sales, client onboarding and automations
A new level of clarity, confidence and control as a leader
Branded social content and a photoshoot to show up like the boss you are
Access to the full VISSA Framework for long-term growth.
This isn’t a bunch of videos and a Facebook group, This is a focused business upgrade built with you, for your business

You’re reactive, not strategic
You avoid systems because they feel overwhelming
You’re working hard but growing in chaos
You’re tired of being the one who always has the answers

You know what to focus on and when
Your processes are documented and delegated
You’re saving time, increasing income and growing with less stress
You’ve stepped fully into the CEO role your business needs

I’m just in awe. My life is going to be so much simpler. You know when something just makes you say WOW! I am lost for words and I am never lost for words. The CRM, the systems, the processes and getting organised has never felt so beautiful. Thank you so much Daniella.
2Much Passion CIC

I only wish we had done it sooner, I can now see how useful this would have been earlier in the journey
Link3Recruitment

Working with Daniella was a gamechanger for our business. We were able to implement and improve our processes that led to increased efficiency in our operations and also led to us employing key staff so that we could delegate more effectively. This enabled me to free up 40% of my time that I Was able to invest back into management and business development.
Taran3D
Your guide for this transformative journey is Daniella Genas, a multi-award-winning business strategist, entrepreneur, and speaker with nearly two decades of experience helping founders turn their ambitions into extraordinary achievements.
With expertise in vision development and systemization, Daniella combines academic rigor with real-world results to help business owners build sustainable success.
Daniella’s signature framework has guided hundreds of service founders from overwhelm to confident CEOs, delivering measurable outcomes like 7-figure growth, team expansion, and award-winning excellence.
As a sought-after speaker and thought leader, Daniella inspires audiences to think bigger, take bold action, and embrace their full potential.
Having scaled and sold her own six-figure business, Daniella now dedicates her career to empowering others to build impactful, profitable businesses while creating a life they love.

Let’s be honest
You’ve already paid far more than £5,000 in stress, lost time and missed opportunities Working late nights and weekends
Saying no to growth because your systems can’t handle it
Feeling like you’re drowning in your own success
The investment is £5,000 plus VAT
And payment plans are available to make it manageable
You can choose to:
Pay in Full: £5,000 + VAT
2 Payments: £2,500 plus VAT x 2
3 Payments: £1,666.67 plus VAT x 3
This programme is priced to deliver a return that compounds every single month, Because once your business is built to scale, You don’t just make more money, You get your life back
What You're Really Paying for
If you’re tired of doing everything yourself and getting nowhere fast…
The Big Boss Bootcamp is your next move.
I believe in this programme. But more importantly, I believe in you
So here’s my promise:
If you attend every session
Complete the work
Engage fully in the programme
And still feel like:
You didn’t learn anything valuable
Your mindset didn’t shift
You didn’t save measurable time in your business
Then I’ll refund you in full
No awkward questions.
No stress
Just honesty, transparency, and a commitment to results
If you’ve read this far, you already know something needs to change But here’s the truth If you don’t take action now, nothing will improve
In fact, things will likely get worse More stress
More mess
Less control
More missed opportunities
More frustration at a business you used to love building This is your opportunity to take control before it all starts to fall apart
Once this cohort is full, the doors close
This is your chance to shift gears and do things differently
If you’re done winging it
If you’re ready to lead instead of firefight
If you want a business that gives you time, profit, and peace Then this is your moment Apply now and start building the business you were meant to run
Plan for 2 to 4 hours per week. This includes your live coaching session and implementation time
Yes. This is ideal for founders who are generating consistent revenue but want to grow more strategically and sustainably
It’s designed for service-based businesses including coaches, consultants, agencies and professional service providers
This is implementation-first. You don’t just learn — you build. You’ll leave with systems actually in place
Yes. You’ll get access to our Boss Builder platform — an all-in-one tool to support your marketing, sales, onboarding and automation
That’s exactly why this is different. It’s built for follow-through, not theory. With live support, coaching and accountability, you’ll actually implement
Yes. You can pay in full, in two payments, or three monthly payments. Prices are plus VAT and there are no added fees or penalties for choosing a payment plan
If you show up, complete the work, and don’t feel like you’ve learned anything, saved time or experienced a shift, you’ll get a full refund. That’s my guarantee
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